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Syndication

Marketing, market research, sales, the nature of creativity, the validity of data, the need for diversity and more: 2018 was a big year for the B2B Revealed Podcast. We wanted to take a moment to highlight our favorite episodes, some key lessons we hope you'll carry with you into 2019, and what to look forward to in the coming months.
 
As always, we'd love for you to take a minute to leave a review on Apple Podcasts, Stitcher, Overcast, or wherever you listen to podcasts. And, if you have any feedback, you can reach us at cascadeinsights.com.
 
We'll see you in January.
Direct download: B2B_-_2018_WrapUp_Episode.mp3
Category:general -- posted at: 9:55am PDT

Gary Cook, the Senior Corporate Campaigner on the Climate & Energy Campaign at Greenpeace, joins us to talk about sustainability and environmental responsibility in the technology industry. We talked about physical devices, the real cost of cloud computing, manufacturing, and steps leaders should be taking to stop causing unnecessary problems.

If you enjoy the show, we’d love for you to leave a review in your podcast player. It only takes a minute and helps more people discover the show.

Brought to you by cascadeinsights.com.

Direct download: Episode197-Interview-GaryCook.mp3
Category:general -- posted at: 2:39pm PDT

Kirsty Trail, the VP of Customer at Hootsuite, has spent years managing and leveraging customer support at some of the world's leading technology companies. Kirsty joined us to talk customer support, gathering actionable feedback from customers, and finding both qualitative and quantitative ways to understand customer journeys.  

If you enjoy the show, we’d love for you to leave a review in your podcast player. It only takes a minute and helps more people discover the show.

Brought to you by cascadeinsights.com.

Direct download: Episode196-Interview-KirstyTrail.mp3
Category:general -- posted at: 11:32am PDT

Mark Hunter, the author of High-Profit Prospecting, draws from his extensive career in sales as he shares how to connect with potential customers. Whether it's cold calling, referrals, or mining your CRM for gold, Hunter has advice on how to improve prospecting hit rate.

Direct download: Episode195-Interview-MarkHunter.mp3
Category:general -- posted at: 5:21pm PDT

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