Tue, 25 September 2018
Hemant Taneja, the Managing Director of General Catalyst and author of Unscaled, joins us to chat about A.I. and the economy of the future. The great unscaling will touch everything. |
Tue, 18 September 2018
Sangram Vajre, author of Account-Based Marketing for Dummies and co-founder of Terminus, believes the B2B funnel is all wrong. He shared his thoughts on smart marketing automation, the importance of account-based marketing, and why he started the #FlipMyFunnel movement. |
Mon, 10 September 2018
Kim Christfort, author of Business Chemistry, joined us to talk about their work on understanding business relationships. Using a scientific approach, they've uncovered a new way of classifying business chemistry styles.
Direct download: Episode183-Interview-KimChrisfort-MidRoll.mp3
Category:general -- posted at: 1:41pm PDT |
Wed, 5 September 2018
Chris Dayley is a first-hand witness to far too many disasters. Specifically, AdWords accounts that are a complete mess. He shared how he manages accounts, what B2B companies should know about PPC, and how to make paid search advertising a strong part of an overall marketing strategy. The best way to listen to the episode is through Apple Podcasts, Google Podcast, Stitcher, or Overcast. You’ll be able to listen to past episodes and subscribe so you don’t miss future episodes. As we mentioned in the show, if you're enjoying the B2B Revealed show we’d love it if you would leave a nice review on Apple Podcasts, Stitcher, or wherever you listen to the show. |