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31

Syndication

Adele Sweetwood explores the connection between data, creativity, and marketing success.

Topics covered include:

What You Can Learn From Adele's book the “Analytical Marketer: How to Transform Your Marketing Organization."

How to use data to shape your company’s marketing strategy.

Why having a Ph.D. isn’t necessary for becoming a data scientist.

Why “orchestrators” and “analytical marketers” make great company leaders.

As I mentioned in the show, if you're enjoying the B2B Revealed show, I'd love it if you would leave a nice review here.

Direct download: Episode161-Interview-AdeleSweetwood.mp3
Category:general -- posted at: 5:18pm PDT